analog forward strategic branding & storytelling for lifestyle brands + founders

essence creative agency 

We distill your brand’s identity and translate it into cohesive, compelling narratives through ongoing content, campaigns, & creative direction.
How we work with brands:

  • We help you distill your brand ethos into a meaningful story based on your history, positioning within the marketplace, and your audience. Our brand decks help to create a unifying foundation to base your brand on to ensure all touchpoints are cohesive and aligned.

  • We work with brands on an ongoing basis to create content that brings in brand depth to their strategy. We work together to decide on pillars of your story, as well as seasonal campaigns to create a rich story over time.

  • Whether you are new to the marketplace or want to kick off a new initiative with more focused efforts, we help build out full creative campaigns by researching what’s worked in the past, for your competitors and audience. We cultivate taglines, hooks, and build out content for your creative ecosystem.

    We handle the full production from collaborating on ideation & research to planning, model scouting, location scouting, and full scale execution.

  • Some brands that we work with prefer to build out their creative asset library for the year or quarter end. We work with these brands to concept out a variety of shoots to cover their content needs that is built to last.

  • For small teams, we work with you to lead your creative strategy from analysis to research, execution, and campaign management. We help you steer the ship from a brand perspective and can also operate as a fractional creative department.

How we work with founders:

  • We help individuals get clear on their essence. This is more encompassing than just photographic style or brand colors. We also help individuals shape their wardrobe, environment, set and setting to showcase how they want to show up in the world.

  • How many people hate their headshots?

    We specialize in helping individuals create compelling imagery that truly exudes their most confident, radiant expression. Photos that feel true and authentic to their best selves.

    Often times, we come to recognize these photos help individuals create their next phase and help give them the confidence to step into that.

  • We work with individuals who are working to cultivate a namesake for themselves by crafting aligned content on a regular basis. We create multifaceted ideas for production, through film photography, video, super 8 and more, depending on the style of each entrepreneur.

  • We work with clients to help tell their ‘year ahead’ stories through a series of production days. We help plan and excute the shoots, often times including video production, to create content for the year or quarter ahead.

What we do

Essence Creative Agency partners with brands as an extension of their team, bringing cohesion, clarity, and direction across every touchpoint.

From brand identity to ongoing content and campaigns, we make sure everything feels aligned, recognizable, and intentional over time. We create brands that feel human, dynamic, and distinct.

For founders and lifestyle brands, we build identities rooted in authenticity, depth, and texture so they actually stand out in a sea of sameness.

fractional creative direction
ongoing content creation
social management
super 8 video | hand drawn graphics | digital | film | video

Services

❋ Brand Identity

Defining the voice, story, and visual language that shape how your brand shows up.

❋ Creative Direction

Guiding visual storytelling across photography, film, campaigns, and digital presence.

❋ Content Creation

Producing elevated imagery and video designed to support your brand’s growth.

❋ Fractional Creative Team

Ongoing collaboration to plan, produce, and evolve your brand’s content and creative strategy.

Work with us

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